II. Design and Development
Information architecture is part of the design stage where you lay out the structure of your product, organise and label everything. It requires your UX designers pay close attention to the product’s functionality and usefulness, so that the basic framework itself is optimised for usability.
It’s time now to go deeper into your customer experience and their journey to produce a design that your buyers will love. Your team will produce wireframes using software and tools such as Sketch, InVision, Axure, Principal, Flinto, and Framer. During this stage, you’ll try to anticipate potential problems and get your UX designers on board to further hone your product’s appearance and usability.
UX has already played a key role in building your product, but let’s take a closer look at this feature and how it comes into play during your product’s design and architecture. UX is all about how humans interact with computers, and is geared towards not just usability, but the accessibility of—and pleasure associated with—using your product. With UX design, you get a title page, an introduction to the features, wireframes and a version history as your main deliverables.
Design sprints will come in handy during your product design architecture, helping you fast-track the design of each component or even solve problems you’ve encountered along the way. Typically conducted over five days, you’ll start by identifying the main focus or question to be answered during your sprint. Then you’ll lay out a series of possible solutions and choose the best one to formulate a testable hypothesis. Finally, after rapidly producing a prototype, you’ll test and assess your idea with a real group of people.
Design and Development Checklist:
- — Produce a prototype using tools such as Real Pixels
- — Ensure smooth cooperation between UX designers and developers
- — Include all integrations like databases and calendars
- — Assess your Key Performance Indicators (KPIs) and stay on track with your vision
- — Innovate, Build and Scale each product feature using design sprints